Our Lip Balm is formulated with a very specially selected blend of butters and oils specifically designed to keep lips smooth, soft, healthy, and looking great! Our secret ingredient is CoQ10! CoQ10 has been studied and successfully used for years as an antioxidant to protect cells from damage and it works! When you apply, get the skin around the lips too, the CoQ10 is great at helping to prevent fine lines from forming around the lips! Go ahead, your lips need special love too!